According to InMobi a mobile ad firm, the hugely-anticipated iPhone 5 could be the hottest device to hit the smartphone market where it tallies around 41 percent of US consumers ready to buy when the device become available. Considerably, 50-percent of those planning to buy the iPhone 5 is slated to grab it within the first 6-month release. So looking how drastic the numbers when the iPhone 5 hit the shelves, imagine the addition of Sprint’s 52 million customers, as expected when iPhone made available at the carrier for the first time.
If consumers put their money where their mouths are, these numbers could go a long way to bumping up Apple’s overall market share in the UK and the U.S.. According to figures from Kantar Worldpanel, in Q2 Apple had an 18.3 percent share of the UK smartphone market; another research group, comScore, puts it around 20 percent. If people follow through with their purchasing intent, InMobi says this share would go up to 40 percent. In the U.S., the market share would grow to 41 percent.
In relation, in a report of MacRumors, other survey have shown similar demand for the iPhone 5, with very high “intent-to-buy” numbers.
However, the ad firm notes that if Apple will go on for a mere update with “iPhone 4s”, this might be a different story as most of the consumers are eying for a fully redesigned iPhone 5.
