Press Release
New Cyber-shot™ digital cameras with Exmor R™ CMOS Sensor for beautiful, low-noise images Slim, stylish WX5 and TX9 with Superior Auto mode, 1080i Full HD movie and 3D Sweep Panorama
08 July 2010• 12.2 megapixel Exmor R™ CMOS Sensor and new Superior Auto mode for superb images with DSLR-style low noise performance
• 1080i Full HD movie recording for playback on your HD TV
• World’s first compact still cameras with 3D Sweep Panorama
• Sweep Multi Angle for exciting 3D-style viewing effects
• Background defocus mode for stunning professional effectsExperience a new dimension of photo excitement with this summer’s colourful additions to the Cyber-shot™ family of digital cameras from Sony.Beautifully slim, light and easy to use, the Cyber-shot™ WX5 and TX9 boast exciting new features for outstanding still picture quality compared with conventional compact cameras. Capable of shooting detail-packed Full HD (1920 x 1080, 50i) AVCHD movie clips, they’re also the first Cyber-shot™ cameras from Sony that can capture amazing 3D images to enjoy on any 3D-compatible TV.
Superior Auto mode: incredible low-noise imagesThe WX5 and TX9 are the first Cyber-shot™ cameras that can capture extremely low-noise images, evoking the expressive power of a digital SLR camera.Powered by the 12.2 megapixel Exmor R™ CMOS Sensor, Superior Auto mode captures a high-speed burst of up to six frames when you press the shutter button. Camera settings are automatically optimised according to shooting conditions. Cyber-shot™ then combines information from each frame to create an exquisite, low-noise picture with wide dynamic range, as enjoyed by DSLR photo enthusiasts.
As an extra refinement, new Background Defocus makes it easy to achieve pro-style images, similar to the results achieved with a DSLR camera and wide-aperture lens. Cyber-shot™ rapidly shoots two frames when the shutter button is pressed. Position information between the foreground and background is analysed automatically, creating a single picture with your subject in sharp focus and a beautifully blurred background. New Soft Skin mode flatters portrait subjects even further, automatically removing small wrinkles and skin blemishes for effortlessly beautiful results.
First-ever 3D Cyber-shot™ camerasFor the first time ever, 3D Sweep Panorama lets you shoot incredible 3D images without needing a bulky, complex double-lens camera system.Just press the shutter button: the advanced Exmor R™ CMOS Sensor inside the Cyber-shot™ WX5 and TX9 captures a high-speed burst of frames as you sweep the camera from side to side. Information from up to 100 images is automatically combined to create a stereoscopic pair of frames. You can enjoy the incredible results by connecting the camera by HDMI to your 3D-compatible TV.
Cyber-shot™ offers even more exciting 3D image possibilities. Also new this year, Sweep Multi Angle shoots a high-speed burst of fifteen frames, creating a ‘3D-style’ image of your subject that can be viewed from different angles. After shooting, just tilt the Cyber-shot™ from side to side: sensors inside the camera detect your movements, scrolling through the sequence of multi-angle frames as you tilt and view the camera’s LCD screen. Multi-angle views can also be viewed simultaneously on an ordinary 2D television as you tilt the camera.
You can also enjoy breath-taking panoramic shots with the Cyber-shot™ TX9 while you’re snorkelling or diving. Add an optional marine housing and select Underwater Sweep Panorama mode that optimises white balance for clear, natural results with underwater subjects.
Cyber-shot™ T99 – more style, more colourAlso available this summer, the beautifully sculpted Cyber-shot™ T99 is guaranteed to turn heads with a choice of gorgeous new colour options. Inside its slim, curvaceously sculpted lines there’s plenty of smart technology – from Sweep Panorama and 720p HD movie recording to new Soft Skin mode. Like the Cyber-shot™ TX9, the T99 also features new Underwater Sweep Panorama mode for extra-wide sub-aqua scenes.The beautiful, easy to use Cyber-shot™ WX5, TX9 and T99 digital cameras by Sony are available from mid-September 2010.
Cyber-shot™ WX5, TX9, T99 Specification table
Features DSC-WX5 DSC-TX9 DSC-T99 Effective Pixels 12.2 megapixels 12.2 megapixels 14.1 megapixels Image Sensor 7.81mm (1/2.3 type) Exmor R™ CMOS 7.81mm (1/2.3 type) Exmor R™ CMOS 7.76mm (1/2.3 type) Super HAD CCD Processor BIONZ BIONZ BIONZ Lens Sony G Carl Zeiss Carl Zeiss Zoom 5x (optical) 4x (optical) 4x (optical) ISO Auto/125/200/400/800/
1600/3200Auto/125/200/400/800/
1600/3200Auto/80/100/200/400/
800/1600/3200Sweep Panorama Yes (including 3D, Intelligent) Yes (including 3D; Intelligent; Underwater) Yes (including Underwater) Sweep Multi Angle Yes Yes – LCD screen size 7.0cm (2.8”) 8.8cm (3.5”) 7.5cm (3.0”) Battery Life 115mins (230 shots) – CIPA standard with LCD on 115mins (230 shots) – CIPA standard with LCD on 115mins (230 shots) – CIPA standard with LCD on Image stabiliser Optical SteadyShot Optical SteadyShot Optical SteadyShot Video recording Full HD movie (1920×1080/50i MPEG-4 AVC(H.264)) Full HD movie (1920×1080/50i MPEG-4 AVC(H.264)) 720p HD movie (1280×720 progressive 30 fps MPEG-4) Internal memory Approx. 32MB Approx. 32MB Approx. 32MB Approx. dimensions WxHxD (mm) 91.7 x 51.9 x 21.5mm 97.8 x 59.5 x 17.5mm 93.0 x 55.6 x 16.8mm Weight* Approx. 130g Approx. 133g Approx. 105g Colours Black, silver, brown, gold and violet Dark grey, gold, red Black, silver, pink, green and violet *body only without battery or memory card
For more information please contactSony Europe Press Centre
e: presscentre@sony.eu
Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition television, Cyber-shot™ digital camera, Handycam® camcorder, “α” (pronounced Alpha) digital SLR camera, and Walkman® MP3 player as well as its VAIO™ personal computers and high-definition (HD) professional broadcast equipment, highlighted by the XDCAM® HD. Offering a complete end-to-end HD value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world’s leading digital entertainment brands, employing approximately 170,000 people worldwide.
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